The contents of this book have been divided into two parts―Part I (Concepts in Technology Management) and Part II (Cases in Technology Management). Part I includes An Introduction to Technology Management, Creativity and Innovation, Innovation and Entrepreneurship, The New Principles of Technology Management, Technology Acquisition Competitiveness, Planning and Implementation of Technology, Strategy Formulation and Implementation, Technology Life Cycles and Product Life Cycle and Technology Transfer. Part II includes Lessons from Robert Mc Math's New Product Show Case of Flop Products, The Osborne Company, Microsoft Company Incorporated, The Tigers, Apple Computers Incorporated and Are you a Mouse Potato or a Techno Striver?